It’s the start of a brand new name, but carrying on from previous AmyTV episodes.

New episodes will be hosted here on the Write With Influence website and a new podcast (formerly Hit Publish) will be arriving shortly because everyone has to have a podcast these days.

In today’s episode I’m imploring you not to make the mistake of getting so jazzy with your copy that you forget to tell prospective customers what it IS that you actually have. It happens more often than you think.